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I totally agree with you. Digital signage definitely increases sales figures if done correctly and it is also a great too for communicating information to both customers and staff. For example, one of our clients used digital signage to promote one of their loyalty programs... not only did this increase customer loyalty, but it also increased sales.
I think these days, most small businesses will install digital signage even if they do not have numbers to justify their ROI - it's becoming a trend.
I agree with you
By: matran (Registered) on 18-09-2009 23:05